ARTICLES NEWS SEMINARS/ WORKSHOPS

POSITIONING YOUR RETAIL BUSINESS FOR MORE SALES, GROWTH & SUSTAINABILITY

The retail industry in Nigeria is transforming amid many challenges and opportunities. Nigeria with a population of 170 million people (the 7th largest in the world) and over 80 million people living in its metropolitan areas, consumer spending in excess of about $100 billion a year and a fast-growing middle class is definitely the most […]

ARTICLES

Customer Retention:  Effective Strategies For Retail Businesses

Winning new customer is good for business growth and sustainability. Equally, as good is retaining existing customers and customer retention brings several benefits with it. Statistics show that the possibility of selling to a returning customer can reach up to 70%. Moreover, almost 80% of business revenue will come from these customers whereas new customers […]

ARTICLES RETAIL TECH INFO

Click and Collect – A Great Opportunity for Business

“Lots of people thought that online retailing would cannibalize retail store sales and that ‘clicks’ were going to slowly kill brick-and-mortar stores. But the opposite has happened: rather than competing with each other, the online, store and mobile sales channels actually complement each other very well. When a retailer handles it properly, the implementation of […]

ARTICLES RETAIL TECH INFO

The keys to successful international retail expansion

Virtually all retailers must now expand beyond their home country, and they must not do it haphazardly. Retailers must study the economic context, decide where to open new offices, monitor legal and tax constraints, take into account cultural, commercial and logistical differences, and adapt their management IT systems. This can be complex and risky. Yet […]

ARTICLES RETAIL TECH INFO

UNDERSTANDING OMNICHANNEL RETAILING

Omnichannel retailing is the practice of providing a fully-featured, unified retail experience across multiple channels. Traditionally, those channels include bricks and mortar retail and your online store, but other offerings such as a smartphone app or a print catalogue could still be considered a part of Omnichannel retailing. Omnichannel retailing is the future of retail […]